A Clear Understanding of the Market
What drives the growing demand for coaching inside organizations and what kinds of coaching are most needed.
Coaching for Organizations: What, How, Why YOU!
The 60-minute interactive workshop to demystify organizational coaching—what it is, how it works, and how you can step into it with confidence.
Watch the recording ↓
🔗 Resources mentioned: Ann’s free community for coaches & Workshop and Guide
Could Organizational Coaching Be Your Next Chapter?
Coaching has moved beyond the one-on-one model—it’s transforming how organizations develop leaders, drive performance, and shape culture.
But what does “organizational coaching” really mean? How does it work inside companies? And how can you become part of that movement?
In this dynamic, practical workshop, you’ll explore:
- WHAT organizational coaching really looks like (and where it’s happening).
- HOW it’s delivered—from team coaching to system-wide engagements.
- WHY YOU might be uniquely suited for this kind of work.
If you’ve ever wondered how to bring coaching into organizations—or how to adapt your existing practice to this growing field—this session gives you clarity, tools, and direction.
Here's What You'll Discover
Practical Insights into Delivery
How to adapt your approach, language, and methods to align with organizational realities and expectations.
Proven Strategies for Success
Learn from real-world examples of what works when engaging with HR leaders, executives, and teams—and what doesn’t.
Get Clarity and Confidence for Your Next Chapter
This workshop gives you a grounded, behind-the-scenes look at what coaching inside organizations truly involves—so you can understand the real opportunities, decide if it’s the right path for you, and know how to take your next steps. Ann Farrell brings her decades of corporate and coaching experience to guide you through real examples, strategies, and live interaction tailored to your questions.
Live with Ann Farrell:
Learn directly from someone who’s been on both sides of the corporate coaching table—an executive leader turned master coach who’s helped hundreds of coaches successfully enter the organizational space.
Interactive + Q&A:
This isn’t theory. Bring your questions and engage in real-time conversation as Ann walks you through what works (and what doesn’t) in organizational coaching.
Practical Insights + Next Steps:
Discover actionable strategies to position yourself for organizational work and adapt your coaching for impact at scale. Leave knowing exactly where to focus next.
Recording Included:
Can’t attend live? Register anyway to receive the full replay and resources.
Your Workshop Leader
Ann Farrell: Fortune 200 Corporate Executive / Executive Coach (10,000+ hours of coaching for orgs) / Founder and CEO / Coach Trainer - Creator and Leader of ICF Approved Executive Coach Certification for Credentialed Coaches
With almost 50 years of experience on all sides of the Corporate Coaching table, Ann now leverages it all to LIFT other Coaches to build the businesses they love through High-value Coaching for Organizations – making a difference and a living as they do!
During her 30-year corporate career as the only woman to rise from entry level to Executive roles in her Fortune 200 Company’s 170-year history, Ann rose to lead organizations as big as 5,000, and budgets as big as $8 billion in executive roles leading Purchasing, Product, and People Development. Her experience as the first/only in many of the rooms, plus her extensive professional coach training, informed her high-value coaching engagement processes and a business landing approach that has landed her $20+ million directly with Organizations and has earned 100% Client-company Re-engagement and 100% Client Growth rates for 19+ years.
For the past 17 years, she has also supported thousands of other coaches to build their own 6- and 7-figure businesses with high-value Coaching for Organizations, and now is certifying them in her ICF Approved Executive Coach Certification program for Credentialed Coaches that provides the full 40 CCEs required to renew ACC, PCC, and MCC credentials. Above it all, Ann is most grateful for being able to do make her difference through her work and as the mom, partner, daughter, and champion she seeks to be for others. Love. Lead. LIFT!
Ann brings decades of experience coaching in organizational contexts. She knows what works in the real world, and she's ready to show you.
Why Organizations Seek Out Co-Active Trained Coaches
For 30+ years, CTI has trained 150,000+ coaches across 120+ countries. Organizations recognize Co-Active trained coaches because our methodology creates transformation specialists who work effectively in any context—from one-on-one coaching to large-scale organizational change.
- 150,000+ trained globally
- ICF accreditation
- Proven methodology backed by neuroscience
- Delivered by master faculty who actively coach
When you're Co-Active trained, you bring a credibility and depth that organizations recognize and value.
